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IS ADDING NEW TOP LEVEL DOMAINS GOOD FOR THE FUTURE OF THE INTERNET?
Is the introduction of many new web addresses ending in names such as .newyork or .travel good or bad news for the Internet's future?
Is adding new Top Level Domains good for the future of the internet?
Yes, because... Increased Cybersquatting
Thanks to powerful search engines, cybersquatting is hardly an issue anymore, since most people simply put in the name of the business they're looking for rather than typing in a url. Furthermore, having more top level domains reduces the impact of cybersquatting, because there are so many different domain names a company could potentially use.
The most reported potential problem of opening up the system to many more domain names is the potential for cybersquatters to buy up the names of existing brands and then use such domain names in bad faith.
Cybersquatters may use a domain name containing a recognised trademark in a number of ways, including generating web traffic and revenues for themselves, creating malicious websites damaging a company, organisation or individual or selling the web address at an inflated price to the trademark owner.
To avoid this, companies will need to purchase the relevant names for all new top level domains, dramatically increasing the cost of internet management.
Vote on this point: Increased Cybersquatting
See history of changes to this point
Is adding new Top Level Domains good for the future of the internet?
No, because... Domain Name Choice
"It is possible to implement many new names to the Internet, paving the way for an expansion of domain name choice and opportunity" said Dr Paul Twomey, President and CEO of ICANN. http://www.icann.org/en/announcements/announcement-4-26jun08-en.htm
Just because it's possible doesn't mean we should do it. There are enough domain names around for businesses to use, so why do we need more?
Vote on this point: Domain Name Choice
See history of changes to this point
Is adding new Top Level Domains good for the future of the internet?
No, because... Greater ability to target markets and users
With names such as .travel, it will ultimately be easier to identify domain names which are relevant to you or your users.
Business names are already geared to letting the consumer know what kind of service they sell. An extension to the URL to tell them this is completely redundant.
Vote on this point: Greater ability to target markets and users
See history of changes to this point
Vote on this debate: Is adding new Top Level Domains good for the future of the internet?
Modified:
13 Jul 2010
Point 1. Increased Cybersquatting
The most reported potential problem of opening up the system to many more domain names is the potential for cybersquatters to buy up the names of existing brands and then use such domain names in bad faith.
Cybersquatters may use a domain name containing a recognised trademark in a number of ways, including generating web traffic and revenues for themselves, creating malicious websites damaging a company, organisation or individual or selling the web address at an inflated price to the trademark owner.
To avoid this, companies will need to purchase the relevant names for all new top level domains, dramatically increasing the cost of internet management.
Thanks to powerful search engines, cybersquatting is hardly an issue anymore, since most people simply put in the name of the business they're looking for rather than typing in a url. Furthermore, having more top level domains reduces the impact of cybersquatting, because there are so many different domain names a company could potentially use.
Point 1. Domain Name Choice
"It is possible to implement many new names to the Internet, paving the way for an expansion of domain name choice and opportunity" said Dr Paul Twomey, President and CEO of ICANN. http://www.icann.org/en/announcements/announcement-4-26jun08-en.htm
Just because it's possible doesn't mean we should do it. There are enough domain names around for businesses to use, so why do we need more?
Point 2. Greater ability to target markets and users
With names such as .travel, it will ultimately be easier to identify domain names which are relevant to you or your users.
Business names are already geared to letting the consumer know what kind of service they sell. An extension to the URL to tell them this is completely redundant.